We are created to provide a general, wide perspective on the development in question, and so to allow the viewer to inspect the area at a greater scale. The most important – and most common – application of this technique is master plan 3D renderings.

The taken either from above or at eye level – are a wonderful tool to illustrate buildings together with their immediate environment. Many of the key questions of a certain design – building mass, form, materials, their relationship with each other, as well as the city or landscape surrounding them – are clearly understandable from exterior visuals.

We are quite indispensable from a marketability point of view. While exterior views help the viewer understand the concept and buildup of a certain development, interiors bring it almost within reach and convey the atmosphere of the designed buildings’ internals. Dressed up with textures, patterns, and all sorts of everyday equipment, they represent how it actually feels to live, work, dine, shop – all in all, to exist in those spaces.